Professor Peter Sutton is a social media consultant of considerable local reputation as a keynote public speaker on the benefits of social media.
Having conducting many public interviews on Radio, Television and frequently appearing in the News media around Brisbane, Sunshine Coast, regional Queensland and rural NSW.
- : Brisbane, Sunshine Coast and regional QLD.
- ‘ Social Media Sociologist ’ - Peter Sutton
Peter Sutton is a social media consultant who conducts social media workshops and keynote speaking seminars and presentation specifically designed to promote social media knowledge and understanding amongst educators, teachers and school principals. Hosting mentoring, coaching and social media training programs that aim to present social media in a positive yet realistic light. Employing a broad, innovative range of focussed subject matter specifically designed for social media community goals and responsible social awareness in the face-to-face world of schools and community social groups.
Mr Peter Sutton's approach to social media consulting is to custom fit an innovative professional social media mentoring and teaching program that supports, develops and encourages community leadership as well as online branding and identity through social media platforms such as Facebook and Twitter. Peter is passionate about "how to interact with authenticity" in social media, social media engagement and how to make use of the information within the wider face to face community.
Peter Sutton has been an educator for most of his career and is now a social media consultant and a leading exponent of the benefits and positive outcomes of Social Media for school communities. He engages regular in training and learning programs for teachers, educators and school principals primarily through his social media workshops and keynote speaking engagements for professional primary and high school educators and school principals. Peter is passionate about the expanding social media communications platforms that are taking the world of human communications by storm. Speaking and mentoring throughout Brisbane, Sunshine Coast, Rural Queensland and regional NSW, Peter has held workshops and seminars throughout Australia as well as South East Asia.
Social Media safety, risk management and crisis aversion - How do you engage with the rage and get social media engagement right.
The benefits of a well oiled social media community for your school are unbounded. On social media platforms like Facebook and Twitter people communicate freely, impulsively and somewhat honestly and also frequently in haste. Comprehensive and meaningful discussion can take place and when it does the positive yield is indeed productive. Ideas are often spawned in the run time of dialogue that would not emerge in the classroom or boardroom where the protocols of behaviour and roles often stifle creative response.
Social Media safety - awareness of cyber safety, cyber bullying is cyber smart and makes the internet safer for you.
Having said that, it has emerged that cyber safety, cyber bullying, risk to reputation and social media crisis situations are always driven by the same factors. Factors such as speaking in haste or anger, failing to read and re-read a post or comment from another and so misinterpreting. Pressing SEND before you have taken the time to read what you yourself have written, which is more than just a quick spelling and grammar check (many don't even do that much), but a check for meaning and how what you have written may be interpreted - in short misrepresenting yourself.
So - social media communication : how do we get it right ? Professor Peter Sutton's social media workshops, keynote speaking presentations and training sessions will make sure that your social media team understand the way people communicate on social media platforms such as Facebook and Twitter. Mr Sutton takes the time to promote understanding of the importance of a comprehensive social media policy which reflects the schools charter and guidelines. In his social media workshops Mr Sutton will help you find the best inspiration for what constitutes a post worthy of your audience while informing your social media team on how to remain calm when the conversation heats up, this is how social media risk is best managed and crises averted.
Social Media workshops for Parents
It is not just teachers, educators and school principals who benefit from social media training. One of the largest demographics of people who can reap benefit from social media understanding is Parents. Beyond students, their parents are the first point of contact in a social media community, indeed many parents are very active in their children's school life - and this should be a good thing. But it only works when everyone is on the same page moving toward the same educational and organisational goals.
Recent events to hit the news stand, media and TV, report some traumatic social media based events happening in the lives of students that have left those in positions of responsibility somewhat stunned at the outcomes. Social media tends to amplify aspects of Human nature, and elicit a strong reaction in the face of blanket bans on mobile technology which potentially make the problems worse as they drive behaviour underground where it cannot be seen until it emerges as a full blown crisis.
Blanket bans do not work, the best solutions involve facing up to the issues that social media has direct impact on social norms and new norms evolve very quickly. Our Children and students take to social media technologies and innovations with ease and grace navigating fluidly between social functions and school work functions. Children can change gear without any effort where their parents and teachers are left in the dust trying to come to terms with new technology while their children comprehend intuitively, a more compartmentalised reality schema involving managing ones appearance in varying social contexts. It can be a scary place for the naive of any age. Emphasising the need for parents, teachers and role models to "knowledge up" on the world of social media and high speed interactions. ALl the while putting in place sensible boundaries to encourage awareness of others and the pitfalls of getting to close without knowing the best way to keep the young on their guard and cautious about the increased freedom for communication that is the world of social media.
Confounding Social Media - the contrast between truth and appearance, public and privacy.
Social media in this day and age has come with many benefits and some strange side effects which no one seemed to see coming. Not only does social media technology seem to isolate people in the face to face world while simultaneously connecting them, it also banishes privacy in favour of transparency while promoting a hyper-normalised version of self. Authenticity is now something that needs to be considered.
All up it looks like Truth is one of the first casualties of the internet through social media, as traditions are seriously left behind. How are the young supposed to know moral from anti-social behaviour - or has our civilization turned into Lord of the Flies in front of our eyes.
Social media workshops, keynote speaking presentations and seminars, as well as social media lectures and training sessions from Mr Peter Sutton, allow your social media team as well as teachers, educators and school principals to be ready to deal with any social media situation in danger of becoming a social media risk or crisis.
Cyber Safety and Safe Social Media Communication
Social Media platforms such as Facebook and Twitter allow people to make connections that under circumstances outside of the social media platform could be interpreted or lead to communications that could be construed as crossing the line or a breach of the protocols of role in schools and organisations outside of the social media platform. With that said it becomes imperative to understand how social media platforms such as Facebook and Twitter operate, how they link people and what the social media platforms as mediums gather from such connections, as everyone must surely be aware now of the threats to privacy represented by Big Data gathered through social media.
Not only do social media platforms such as Facebook and Twitter facilitate connections which lead to communications but the platforms are hard wired to psychologically keep people engaged and clicking on Likes, comments, votes of approval from others. Indeed the platforms themselves have almost converted human psychology into a race for likes or followers in the way that they subliminally encourage engagement.
With the advent of Big Data and the ways in which peoples personal details, connections, comments personal likes and dislikes are openly traded in a commercial space, there has never been a bigger threat to privacy, personal safety and security than ever before. This threat to personal privacy is not even perceived by younger people who have grown up in a world where privacy does not exist and the dangers have to be explained to them before they can even perceive something so everyday normal as social media platforms as a threat to something as nebulous and unconsciously accepted as their own personal safety - it is stranger danger amplified by the number of people on the planet.
Social Media workshops and personal consultations make parents, teachers, educators and school principals ready to define their school social media policy inline with the school charter or organisational goals.
Social Media and positive Role Modelling
It is now more than ever essential to present positive role models in the social media context. It is now more important than ever to be aware of how social media works and to consider how a post will be distributed before hitting the post button. Peter is currently advising teachers, parents and principals to be careful when deciding to friend someone who is a student as this could easily lead to serious conflicts of interest. It is advisable in the world of social media to keep as much separation as possible between public and private personas when dealing with social media messaging. There is a lot that can be done to maintain and manage social media connections and friend lists in the settings of social media platforms themselves and it is always worth investigating how it would be best to segment ones communication networks.
Peter Sutton - social media consultant provides advice for administrators of online communities.
Peter Sutton has become a well known speaker, lecturer and sage when it comes to understanding social media issues in the media around Brisbane and QLDs Sunshine Coast. Blogging regularly, Peter deals with all the current issues as they arise from the social media environment emerging into the real face to face world in which we truly and authentically exist - it`s all about building reliable bridges that have honesty and integrity between the face to face world and the world as represented through the medium of social media.
- social media consultants - social media monitoring
- social media security and risk management in Melbourne
- social media security and risk management in Sydney
- social media branding and identity for schools
- social media strategy for school communities, government and organisations
- social media learning and education programs for government organisations
- organisational leadership and social media